Website Copy Questionnaire

Grab yourself a coffee, slap your aspirational business hat on, and prepare to put on virtual paper how amazing your business is
and how much more amazing it’s about to become.

Name *

First

Last

Company Name (if applicable)

Do you currently have a live and functioning website? *

Website address (if yes)

Do you currently have a blog? *

How many different pages of content do you need for your website? Please list the pages. *

(home, about us, services, projects, etc.)

In a few words, describe what your business does, and what makes your services unique or standout. *

What problem are you solving for your clients/customers? *

What are the origins of your business? Where did it begin? How have you gotten to where you are? What motivates you? *

What are the overall goals and objectives of your business? What do you want to achieve? *

What is the rough target demographic of people you want your content to engage with? *

(e.g. male, female, 30-55, residents, consumers who have particular needs/buying trends, etc.)

What type of tone do you want your content to have? *

(serious, professional, fun, academic, humorous etc.)

List three words that describe the personality you want your business to have. *

(Confident, warm, lively, bubbly etc.)

Are there any keywords/phrases you would like to emphasise or add to your content? *

Please provide some examples of businesses you consider to be your competition.

Please list any websites that are examples of what you’re envisioning for your content.

Additional notes

Please upload any existing brand assets or relevant business documentation

Click or drag files to this area to upload. You can upload up to 12 files.